Super Bowl LIX in New Orleans: Shining a Light on Trafficking Risks and Local Advocacy Efforts

PRESS RELEASE

FOR RELEASE Week of 2/3-2/9 

New Orleans, LA – With Super Bowl LIX just days away, the city of New Orleans prepares to welcome more than 125,000 visitors to experience its vibrant culture and the thrill of the NFL’s biggest event.  Because major events like the Super Bowl have historically been associated with heightened risks of exploitation, including human trafficking, officials are aiming to boost awareness and promote vigilance.

While no concrete data proves that hosting the Super Bowl directly increases human trafficking, events of this scale bring unique challenges. The combination of increased visitors and the city’s reputation as a party hub—home to the iconic French Quarter—creates an environment where substance abuse and exploitation can thrive. Traffickers often exploit vulnerabilities caused by addiction, using coercion and manipulation to lure victims into modern-day slavery.

Louis Armstrong International Airport: A Gateway of Responsibility
Louis Armstrong New Orleans International Airport (MSY), the primary entry point for visitors, plays an essential role in safeguarding travelers. A proud supporter of the 911 Cell Phone Bank, MSY works alongside law enforcement and advocacy organizations to ensure victims of exploitation have access to life-saving tools.

“The airport represents the first impression of New Orleans for many visitors, and they take our responsibility to provide a safe and secure environment seriously,” said Susan Shipp, Public Relations Coordinator for the 911 Cell Phone Bank. “Through partnerships like theirs, we are committed to supporting efforts to combat human trafficking.”

The 911 Cell Phone Bank provides donated phones to victims of human trafficking and domestic violence. These devices act as a critical lifeline, connecting survivors to resources, law enforcement, and loved ones as they begin their path to recovery.

The New Orleans Police Department’s High-Alert Approach
The New Orleans Police Department (NOPD), a key partner of the 911 Cell Phone Bank, is amplifying its efforts during the Super Bowl.  The NOPD is partnering with HSI and the FBI Task Force Units during the entirety of Super Bowl coverage to combat, prevent, and arrest Human Trafficking offenders.

Furthermore, NOPD is also participating in the Super Bowl Hub which is composed of several advocacy agencies to include social workers from NOPD Special Victims Division and the Victim/Witness Unit to offer support and resources to victims and survivors of Human Trafficking.

“New Orleans is proud to host the Super Bowl, but we are also keenly aware of the challenges that come with it,” said NOPD Superintendent Anne Kirkpatrick. “By working together with advocacy groups and leveraging tools like the 911 Cell Phone Bank, we are better equipped to protect the vulnerable and keep our city safe.”

A Call for Awareness
While the Super Bowl is a time of celebration, it also presents an opportunity to raise awareness about the realities of exploitation and modern-day slavery. Advocacy groups emphasize the importance of recognizing the signs of trafficking, including individuals who appear controlled, disoriented, or fearful.

New Orleans is not just a city of celebration—it is a city that stands united in the fight against exploitation. By increasing vigilance and providing resources, New Orleans and its partners are working to ensure the safety of both residents and visitors.

About the 911 Cell Phone Bank
The 911 Cell Phone Bank provides repurposed devices to victims of domestic violence and human trafficking, ensuring access to critical communication tools. To learn more or donate, visit www.911cellphonebank.org.